We call it getting REAL. This is where we reconnect deeply to that first cause – the “why” that has all the power and all the fuel you’ll need to influence.

[Re]Discover + [Re]Connect

We don’t have to manufacture it, we just have to clear the path. That deep purpose that drives your actions is already there. Most companies just need to reconnect to it, and we’ll walk you through our genius process to do exactly that.

Establish your identity

Verb will help you refine and formalize the directives that will perpetuate your core identity through brand and all other expressions.

Assess your collateral

Armed with your identity directives, Verb will help you audit how your identity is being used throughout your current communication collateral. Anything out of character can be targeted to be changed or thrown out – because it’s time to stop being not you.

Launch your identity-based brand

With your identity directives guiding you, it’s time to create. Verb can help you release the fullness of your identity through your collateral, your voice, and all your assets – unleashing the power and influence of your authentic identity-based brand.